Sports Goods
Sports Marketing
Australian’s are outgoing by nature and love to spend their free time participating in sports.
An estimated 6.1 million people, aged 15 years and over, say they are involved in organised sport and physical activity, an Australian Bureau of Statistics report reveals.
This presents an enormous opportunity for marketers to reach out a target audience which is interested in buying relevant products or services.
Right from AFL to Cricket, from Tennis to Golf, there is a large number of Australians who love participating in the sport and a larger number of people who love watching them.
Some of the opportunities in sports marketing include :
- Selling sports goods online
- Representing sports talent
- Selling sports Publications online
- Online Newsletters and Advertising
- Selling Memberships for sports clubs/venues
In our experience at Arrow Internet Marketing, a number of brick and mortar sports stores are missing on the opportunity to sell online. Among those who are selling online, only few are differentiating their offering and just selling online.
We worked with one of the largest national chain of golf stores in Australia and helped them to increase their online sales from thirty sales to two thousand sales a month. It was a very exciting experience for us as within six weeks of our optimising their website, the sales went up to five hundred sales a month.
If you are in sports marketing and have identified your niche, leave the rest to us. We will make your sales soar.

